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Packaging

Discover 1029 award-winning designs tagged Packaging on Designite.

Dark Horse Wine Branding and Redesign

Dark Horse Wine

Dark Horse is a wine packaging and branding design created for a California wine brand. The design is based on a flexible system that covers the entire packaging portfolio and allows for future additions. The labels are printed on premium paper stock in metallic and matte finishes, which amplifies color and flavor cues. The brand icon is placed front and center on each label. The label layout is simple, so the contents of the bottle can be understood at a glance. The aim is to express quality and taste clearly on the shelf.

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Diablo Black Wine Packaging

Diablo Black

Diablo Black is a wine label created for a Chilean wine from the Maule region. The label presents the Devil as the central figure, expressing a dark, mysterious and sophisticated character. The conical label is offset printed in seven special colors on self-adhesive stock, and it is finished with matt gold foil, stamping and satin UV varnish. Repeated tests were needed to print the colors over the shiny gold foil, so that the face appears between blacks, reds and gold with a burnt look. The design joins wine tradition with a modern brand spirit.

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Moon and Chess Mooncake Packaging

Moon and Chess

Moon and Chess is a mooncake gift box created for the Mid-Autumn Festival. The packaging combines motifs from the Chinese painting Prosperous Suzhou with chess culture. Blue is the main color, complemented by orange, smooth lines and detailed patterns. The outer box unfolds into a table, and the inner box is placed on top to serve tea. Turning the tabletop over reveals a chessboard, where chess pieces can be arranged for a game. Recyclable materials and a waterproof treatment reduce waste. The box measures 30 by 20 by 5 centimeters.

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Oink Packaging

Oink

To ensure client's market visibility, a playful look and feel was selected. This approach symbolises all of the brand qualities, original, delicious, traditional and local. The main goal of using new product packaging was to present customers the story behind breeding black pigs and producing traditional meat delicacies of the highest quality. A set of illustrations were created in linocut technique which display craftsmanship. The illustrations themselves present authenticity and urge the customer to think about Oink products, their flavour and texture.

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Eastroc Amla Juice Beverage Packaging

Eastroc Amla Juice

Eastroc Amla Juice is a packaging design for a fruit juice drink. The packaging is dominated by a soft green tone that reflects the natural color of the amla fruit and suggests the palate cleansing and digestive benefits of the drink. Three dots are arranged in a continuous lace pattern on the bottleneck and on the carton to extend the visual presence on the shelf. Enlarged images of amla fruits are staggered across the label to draw attention and to indicate the high juice content. The juice is filled into a cylindrical PET bottle with a full label printed with eco-friendly ink.

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Risetta Packaging

Risetta

Risetta is a simple, functional, easy to carry, ecofriendly, which follows the shapes of the traditional fruit box, symbol of recycling. Designed in laser cut plywood, Risetta has a modern, captivating, innovative design. Tub made with a single sheet of plywood, made flexible thanks to laser cutting in the bending points. Holes, in place of the slits, to make the structure more resistant. Cork supports which, housed in the holes, allow various assembly methods for set up sales point or temporary shop. It finds dimension inside home becoming a piece of furniture.

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Pazhu Winery Grape Wine

Pazhu Winery

Pazhu Winery is a packaging design for a grape wine produced in Tibet. The outer box follows the architectural style of the Potala Palace, and ochre red and stone yellow are used as the main colors. The PET label is made with a nine color ultraviolet printing process. Auspicious blessing patterns, prayer flags, grape vines and local animals are painted in a regional style. The number 3716 refers to the altitude of the winery. When the box is opened at the top, the shape of surrounding mountains appears. The gift box measures 112 by 112 by 380 millimeters.

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Tanaka 1789 X Chartier Sake Blend 001 Branding and Design

Tanaka 1789 X Chartier Sake Blend 001

Tanaka 1789 X Chartier Sake Blend 001 is the packaging for a series of sake blends. The label carries a black on black grid pattern inspired by the walls of the Tanaka Brewery, an example of Kura architecture from the Edo period. The grid is printed as varnishes around the bottle and is sequenced into a series of hexagons, a symbol of aromatic science. Black and white are used because both brands feature these colors, and black bottles are reserved for premium sake. The two names are joined in a cross pattern through a shared letter A.

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Honey tea Gift Box

Honey tea

Ecological Journey is a gift box for locally produced honey and tea. The design shows natural scenes painted with rough wooden brushes, including local animals and scenic spots. Each side of the box carries a complete picture, so boxes can be viewed alone or combined into larger images. The covers are made of grass and wood paper with a slightly rough texture, the body is made of golden carpet paper, and the boxes are tied with paper cord. A card is included, with a picture on the front and a line screen on the back for free drawing.

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Taste of Springtime Baijiu Packaging

Taste of Springtime

Taste of Springtime is a packaging design for baijiu, a traditional Chinese spirit. The form recalls an hourglass, created by joining two small bottles, one above the other, as a sign of shared time. At the joint, a reversible figure and ground pattern forms the silhouette of a human profile, and two facing profiles appear at the base. The two bottles hold small volumes and different strengths, which supports moderate drinking alone or with others. The front pack is made of a paper and plastic material that is recyclable and naturally degradable.

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Chaozhousanbao Food Packaging

Chaozhousanbao

Chaozhousanbao is a food packaging design created for the Three Treasures of Chaozhou. The main elements and the lettering are carved and printed by hand using woodcut techniques, so the packaging carries the texture and detail of handmade work. Screen printing and handmade paper are used in production. The visual style matches the long history of the Three Treasures of Chaozhou and highlights their natural and simple character. The aim of the packaging is to present the cultural background of the product in a calm and traditional manner.

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Birds Packaging

Birds

Every product deserves a right packaging. By developing this packaging, designer helped a successful coffee roaster company to reach new people that value premium quality coffee and care about it's origin. By providing the new look of the packaging, designer was trying to enhance the value of the handmade coffee that comes from almost every continent. The decision to use bird illustrations of each country was based on their elegant nature and also a hand crafted feel they give to the final product. Kraft paper and deep dark brown color of the illustrations also serve the same purpose.

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