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Designite featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Bel Gusto Packaging

Olha Takhtarova Packaging Packaging Saturday, 5 April 2025

Bel Gusto

Bel Gusto is a packaging design for a line of fresh pasta made from durum wheat. The packaging is styled as a postal parcel sent from Italy. Postage stamps, postmarks, hand-drawn illustrations of Italian historical places and an imitation of kraft paper are used. A viewing window allows the buyer to see the pasta inside the box before purchase. Colored stripes of the same saturation and brightness separate the different pasta shapes within the line. The packages are printed on PET film with selective varnish.

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Surplus Year After Year Packaging

Yang Bo Packaging Packaging Friday, 4 April 2025

Surplus Year After Year

It’s Chinese spirit package design. Nowadays, excessive packaging of Baijiu products is a serious waste, and causes environmental pollution. Therefore, the box design and inner tray use low-cost environmental protection degradable raw materials. The blue water flow pattern is painted with Chinese traditional calligraphy brush. Two golden fish are playing upstream in the vertical water ripple engraved designs. It’s a perfect combination of traditional culture and art design.

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Platanus Corporate Identity

Pedro Panetto Corporate Identity Graphic Thursday, 3 April 2025

Platanus

Platanus is a corporate identity created for a psychiatry office with a humanized approach to medical care. The name refers to the platanus tree on the island of Kos, where Hippocrates taught medicine to the first doctors. The symbol brings together a Greek column, a tree structure, leaves, fruits, branches and an hourglass, drawn with one consistent line. The typography was designed exclusively for the brand and follows the proportions of the symbol. Patterns, graphics and stationery complete the coherent visual language.

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Xin You Ran Baijiu Beverage

Wen Liu Beverage Packaging Wednesday, 2 April 2025

Xin You Ran Baijiu

Xin You Ran Baijiu is a packaging design for a Chinese liquor released for a zodiac year. The main visual image combines Chinese calligraphy with landscape painting. The bold outline of the calligraphy is joined with the spatial depth and fine detail of the painting, so the two art forms read as one image. The theme is Hai, the sign of the pig in the Chinese zodiac. Paper, ceramic and wood are used together to express Chinese cultural character. The box measures 180 mm in length, 150 mm in width and 320 mm in height.

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Mtn Dew AMP Game Fuel Launch Packaging

PepsiCo Design and Innovation Packaging Packaging Tuesday, 1 April 2025

Mtn Dew AMP Game Fuel Launch

Mtn Dew AMP Game Fuel Launch is a beverage packaging and brand identity design for a ready to drink performance drink made for gamers. The visual identity is built to suit the gaming and e sports environment while avoiding common cliches. A strong graphic foundation supports future products, partnerships and consumer experiences. A complete set of launch assets was developed, covering the brand, the product and the consumer experience. The design aims to present the drink in an authentic way to e sports athletes and gamers.

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Flower to Flora Tea

Wen Liu Tea Packaging Monday, 31 March 2025

Flower to Flora

Flower to Flora is a packaging design for a flower tea from Xishuangbanna, Yunnan Province, China. The illustration combines a peacock, a leafy tea tree, local flowers and a girl who lives in the rainforest. The scene shows a harmonious relation between people and nature. The illustration colours are taken from the ethnic costumes of Xishuangbanna. The outer box is made of black special paper with a tree texture and is finished with printing and bronzing. The box measures 340 mm in length, 120 mm in width and 240 mm in height.

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