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Colorful Zhangzhou Brand Product Packaging

Colorful Zhangzhou

Colorful Zhangzhou is a packaging and identity system created for a city brand. The design covers a visual identity system, gift packaging, an offline experience space and an online life service platform. Red and the daffodil flower are used as the main themes, drawing on local history, customs and architectural patterns. Separate themes are developed for products such as mooncakes, tea and souvenirs. Each box measures 260 mm in width, 260 mm in depth and 140 mm in height. Innovative packaging structures improve protection during transport, and sustainable materials are used.

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24 Solar Terms and Gods Graphic Design

24 Solar Terms and Gods

24 Solar Terms and Gods is an illustration series that pairs each of the 24 Chinese solar terms with a traditional deity. The artworks draw on mythological figures from ancient Chinese classics and on petroglyph forms, using fine detail and a red and black palette. Each illustration measures 594 by 420 millimetres and is prepared for both print and digital display. A QR code in the lower right corner of each illustration links to a website with solar term explanations, deity stories and agricultural knowledge.

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Color Rhythms Music Festival Identity

Color Rhythms

The visual identity of the Abd Al Qadir Maraghi Music Festival bridges tradition and modernity. Inspired by the rhythmic patterns of historic brickwork in Maragheh's architecture, particularly the Red Dome, the design honors a millennium of heritage. Typography, influenced by Kufic inscriptions, reflects the region's legacy. Illustrations of musicians' hands playing traditional instruments emphasize the fusion of history and rhythm. The logo embodies cultural preservation while embracing a modern visual approach.

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Seven Hills Whisky Beverage Packaging

Seven Hills Whisky

The first Hungarian smoky single malt whisky, distinguished by its distinctive nutty and Tokaji Aszúlike character, thanks to the barley malt smoked over organic Tokaji Aszú grape pomace. The modern, sleek characteristics of the label are derived from the iconic 7 shape of the Sevenhills logo, delicately counterpointed by the abstract representation of smoke, which playfully wraps around the bottle.

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Client Vs Designers Board Game

Client Vs Designers

Client Vs Designers is a board game for two players, inspired by the adversity between clients and designers. The design draws on the traditional game Animal Chess and adapts its structure into a playful format. Key job positions on each side are illustrated and given different rankings, so the two players can battle and overpower each other. Common points of frustration for each side act as traps. The playing pieces are transparent acrylic cut to shape and screenprinted with illustrations. The board is printed with metallic colors on paper that recalls the original game.

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To Meet Apple Packaging Design

To Meet

This design adopts minimalist aesthetics with vivid colors. A signature oversized apple on the product packaging cover creates a striking visual. This unique feature makes the packaging stand out in any display, helping consumers easily recognize the product later. It also builds the brand's visual image, enhancing brand recognition and achieving the marketing goal of better memorability through repeated exposure.

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