Korea 195 Grapefruit Biscuit

Korea 195 Grapefruit Biscuit Packaging Design uses the image of a little girl swinging under a grapefruit tree to create a retro feeling and remind customers of the brand history. The design advocates that biscuits are for different people, so the package made of recyclable materials incorporates culture, experience and context to tell a unique story and to create an emotional connection and resonance with the customers.

Korea 195 Grapefruit Biscuit Snacks Packaging by SUN JIAN has been selected as a grand representation of communication design by the A' Design Awards. Korea 195 Grapefruit Biscuit Snacks Packaging was awarded the Bronze A' Design Award in Packaging Design in 2023. The A' Packaging Design Award is an international, juried, academic and meritocratic design prize that honors superior design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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