Better for All
Better for All is a gift box designed for the Chinese New Year. The outer packaging is mainly red to echo the festive mood of the holiday. The box opens in a way that recalls a traditional Chinese double door. Once unfolded, an auspicious illustration combining dancing lions, flying fairies and lanterns is revealed. A magnetic sticker shaped like a dancing lion decorates and holds the box, and can later be used as a refrigerator sticker. Red packets, couplets and a calendar are placed inside, all sharing the same illustration elements. Eco-friendly paper and ink are used.
Better for All Gift Box by ShenZhen XiShang Boutique Packing Co., Ltd was featured as a grand example of communication design by the A' Design Award & Competition. Better for All Gift Box received the Bronze A' Design Award in Packaging Design in 2022. The A' Packaging Design Award is a highly prestigious international design prize that honors superior design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
