Dahan Guanfang
Dahan Guanfang is a liquor packaging design inspired by the Han Dynasty of China. The bottle cap is shaped as an imperial jade seal, a traditional symbol of power and status. The front of the box is plain, and the package opens from the middle to reveal a detailed scene. The illustrations show the four Chinese guardian beasts, Qinglong, White Tiger, Suzaku and Xuanwu, together with famous events of the Han Dynasty. The bottle is ceramic with a gold finish, the cap is golden plastic, and the box is decorated with bronzing. The inner box protects the bottle.
Dahan Guanfang Liquor Packaging by Jun Li was identified as an innovative example of communication design by the A' Design Award. Dahan Guanfang Liquor Packaging won the Bronze A' Design Award in Packaging Design in 2022. The A' Packaging Design Award is a juried, academic and highly prestigious design competition which honors exceptional design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
